{"id":118,"date":"2015-11-27T15:12:14","date_gmt":"2015-11-27T15:12:14","guid":{"rendered":"https:\/\/www.friendsofglass.com\/fr\/taste-fr\/enquete-consommation-de-bieres-le-choix-du-verre-un-critere-important-pour-les-femmes\/1"},"modified":"2025-04-09T15:09:04","modified_gmt":"2025-04-09T15:09:04","slug":"enquete-consommation-bieres-verre-critere-important-pour-femmes","status":"publish","type":"post","link":"https:\/\/friendsofglass.com\/fr\/recits\/enquete-consommation-bieres-verre-critere-important-pour-femmes\/","title":{"rendered":"Enqu\u00eate: les femmes pr\u00e9f\u00e8rent un joli verre pour boire une bi\u00e8re"},"content":{"rendered":"\r\n
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L’\u00e9tude, men\u00e9e par YouGov pour Friends of Glas, a montr\u00e9 que la pinte pourrait faire partie des raisons pour lesquelles les femmes boivent peu de bi\u00e8re aujourd’hui. 47% des femmes pensent que boire une pinte de bi\u00e8re peut \u00eatre consid\u00e9r\u00e9 comme contraire \u00e0 la f\u00e9minit\u00e9 et la majorit\u00e9 d\u2019entres elles (43%) choisiraient un verre \u00e0 bi\u00e8re si elles avaient le choix.<\/p>\n

En outre, pr\u00e8s d’une femme sur deux per\u00e7oit la bi\u00e8re comme une boisson d’homme (49%). Pourtant, l\u2019histoire nous rappelle que la bi\u00e8re est souvent une histoire de femmes, le brassage est longtemps rest\u00e9 une op\u00e9ration familiale r\u00e9alis\u00e9e par la femme.<\/p>\n

Jane Peyton, bi\u00e9rologue britannique de l’ann\u00e9e a d\u00e9clar\u00e9 : \u00ab La relation entre les femmes et la bi\u00e8re est un sujet fascinant\u00a0: on peut en effet noter de nombreuses contradictions. Les femmes pensent qu’elles n\u2019aiment pas les saveurs am\u00e8res mais beaucoup d\u2019entre elles aiment manger de la roquette et boire du caf\u00e9. Cependant, un point important \u00e9merge quand vous parlez de bi\u00e8res aux femmes\u00a0: le choix du verre pour servir la bi\u00e8re est un crit\u00e8re primordial pour les femmes. Cette enqu\u00eate confirme mes soup\u00e7ons\u00a0: ce n\u2019est pas le go\u00fbt de la bi\u00e8re qui d\u00e9tourne de nombreuses femmes de cette boisson, mais la pr\u00e9sentation de ce merveilleux cadeau de la nature\u00a0\u00bb.<\/p>\n

39% des 1.000 femmes qui ont particip\u00e9 \u00e0 l’enqu\u00eate ont d\u00e9clar\u00e9 que le choix d\u2019un\u00a0 verre \u00ab\u00a0\u00e9l\u00e9gant\u00a0\u00bb pour servir la bi\u00e8re aiderait \u00e0 changer l’image de la bi\u00e8re, per\u00e7ue encore comme une boisson d’homme et 25 % \u00a0affirment que boire une bi\u00e8re dans un joli verre rendrait ce moment plus agr\u00e9able (25%).<\/strong><\/p>\n

“La bi\u00e8re se conjugue au f\u00e9minin. Si on fait un petit retour dans le pass\u00e9, on s\u2019aper\u00e7oit que les femmes brassaient la bi\u00e8re. Autre fait amusant, c\u2019est la partie femelle de la plante de houblon qui est utilis\u00e9e pour la fabrication de la bi\u00e8re. Le houblon est \u00e9galement une des sources les plus riches d\u2019hormones f\u00e9minines. Le genre du mot levure, qui nous donne l’alcool, est f\u00e9minin. Dans les cultures anciennes, les divinit\u00e9s de la bi\u00e8re \u00e9taient des femmes alors que les divinit\u00e9s de vin \u00e9taient de sexe masculin. Dans les mythes de la cr\u00e9ation de nombreuses soci\u00e9t\u00e9s pa\u00efennes, la bi\u00e8re est une boisson offerte par des pr\u00eatresses en guise d\u2019offrande”.<\/em><\/p>\n

Quant au choix du meilleur mat\u00e9riau pour pr\u00e9server la saveur de la bi\u00e8re, une chose est parfaitement claire chez les femmes\u00a0: le choix du verre s\u2019impose pour 84% des femmes.<\/p>\n

Avec les nouvelles bi\u00e8res de conception hybride \u00e9mergeant de producteurs de bi\u00e8res artisanales ind\u00e9pendants, la bi\u00e8re offre des saveurs pour tous les go\u00fbts. Plus d’un tiers des femmes interrog\u00e9es qui boivent de l’alcool ont d\u00e9clar\u00e9 qu’elles avaient go\u00fbt\u00e9 d\u00e9j\u00e0 des bi\u00e8res artisanales (39%) et 66% de ces femmes ont estim\u00e9 qu’elles offraient une gamme int\u00e9ressante de saveurs. 59% ont d\u00e9clar\u00e9 que le go\u00fbt est parfum\u00e9 et g\u00e9n\u00e9reux (42%), aromatique (23%) et fruit\u00e9 (19%). Pr\u00e8s d’un quart des femmes qui ont essay\u00e9 la bi\u00e8re artisanale ont d\u00e9clar\u00e9 qu’elles pensaient que les bi\u00e8res artisanales sont plus \u00e0 la mode (24%) et un cinqui\u00e8me pensaient qu’elles \u00e9taient modernes (20%).
\n“La bi\u00e8re n\u2019a pas qu\u2019une saveur am\u00e8re. Tout comme le vin, elle offre une \u00e9norme palette d’ar\u00f4mes et une grande profondeur, c\u2019est pourquoi je m\u2019int\u00e9resse aux accords mets et bi\u00e8res. Ils sont d\u2019une richesse incomparable”<\/em> ajoute Jane.<\/p>\n\r\n <\/div>\r\n<\/div>","protected":false},"excerpt":{"rendered":"

Une r\u00e9cente enqu\u00eate command\u00e9e par Friends of Glass a r\u00e9v\u00e9l\u00e9 quelques informations int\u00e9ressantes sur le comportement des femmes par rapport \u00e0 \u00a0la consommation de bi\u00e8res.<\/p>\n","protected":false},"author":1,"featured_media":684,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[2,7],"tags":[38,33,34,22],"class_list":["post-118","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-experience","category-taste","tag-biere","tag-gout","tag-saveur","tag-verre"],"acf":[],"yoast_head":"\nEnqu\u00eate: les femmes pr\u00e9f\u00e8rent un joli verre pour boire une bi\u00e8re - Friends of Glass FR<\/title>\n<meta name=\"description\" content=\"Une r\u00e9cente enqu\u00eate command\u00e9e par Friends of Glass a r\u00e9v\u00e9l\u00e9 quelques informations int\u00e9ressantes sur le comportement des femmes par rapport \u00e0 \u00a0la consommation de bi\u00e8res.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/friendsofglass.com\/fr\/recits\/enquete-consommation-bieres-verre-critere-important-pour-femmes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Enqu\u00eate: les femmes pr\u00e9f\u00e8rent un joli verre pour boire une bi\u00e8re - 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